I read with interest that Bloomsburg University just hired an associate vice president for institutional effectiveness. What in the heck is that? This is exactly what’s wrong with higher education. Here we have an associate vice president hired at some outlandish salary to support a vice president, at another outlandish salary, to the president of institutional effectiveness. So three levels of people making big money, I would presume, for effectiveness? Maybe eliminate them all and Bloomsburg might be more effective!